MrBeast says AI could threaten creators’ livelihoods, calling it ‘scary times’ for the industry

October 6, 2025 Sarah Perez

If MrBeast is openly questioning whether AI is an existential threat to his business and others like it, then it's fair to say that smaller creators are likely even more worried.

Previous Article
OpenAI ramps up developer push with more powerful models in its API 
OpenAI ramps up developer push with more powerful models in its API 

The updates were part of a series of announcements geared toward wooing developers to OpenAI’s ecosystem, i...

Next Article
Instagram introduces new ‘Ring’ award for top creators
Instagram introduces new ‘Ring’ award for top creators

The move comes as Meta has been scaling back its creator payout programs over the past few years.